Culture - Your Ultimate Competitive Advantage
Everything you value as your competitive advantage no longer is.
Your product, supply chain, cost model, partnerships, brand, inventory turns, technology, you name it—all of it can be copied—and it is as I write this. Every aspect of your business model can be stolen and replicated.
Except for your culture.
It’s the one asset that sets your organization apart and is, in fact, your ultimate competitive advantage.